Azerbaijan joins discussions on snow and mountain tourism

Rector of the Azerbaijan Tourism Institute (ATU) Jafar Jafarov will participate in the 7th World Congress on Snow and Mountain Tourism was held in La Massana, Andorra.

The congress was co-organized by the World Tourism Organization (UNWTO) and the Government of Andorra in collaboration with the parish of La Massana. Since the first edition, the main objective of the Congress has been to provide a clear understanding of the challenges and opportunities of the snow and mountain destinations and to acquire an overview of successful business models, innovation, the impact of climate change and tourism marketing during.

The participants from 30 countries gathered in Andorra to discuss the strategies available to snow and mountain destinations, with a special focus on the role of new technologies. Leading international experts discussed the new strategies to be adopted for mountain tourism, with a special focus on the use of ICT, the diversification of tourism activities and/or services, the development of new products for the summer season and the emerging mountain tourism destinations.

Andorra officially the Principality of Andorra, also called the Principality of the Valleys of Andorra, is a small landlocked country in southwestern Europe, located in the eastern Pyrenees mountains and bordered by Spain and France. It is the sixth smallest nation in Europe having an area of 468 km2 (181 sq mi) and an estimated population of more than 75,000. Its capital, Andorra la Vella, is the highest capital city in Europe, above sea level. The official language is Catalan, although Spanish, Portuguese, and French are also commonly spoken.


/AzerTAc/